https://www.salon.com/2017/10/12/trump-talks-through-solemn-military-ceremony-are-they-playing-that-for-you-or-me/
"As the president spoke to Hannity at an Air National Guard hangar in Middletown, Pennsylvania, the tune of "Retreat" was heard over the loudspeakers. The song is "part of a firmly rooted tradition that predates the American Revolutionary War; the US military tune signals the start and end of the official duty day," Task and Purpose reported. "When the American flag is lowered and raised on US military installations, a bugle blares on loudspeakers as service members and civilians pay their respects to the flag." The tune "Retreat" is played at 5 p.m. every day and "is traditionally a time to secure the flag and pay respect to what it stands for," according to the Defense Logistics Agency. Trump heard the song on Wednesday, and instead — like everything else — made it about himself. "What a nice sound that is," he said, before asking Hannity, "Are they playing that for you or for me?" But before Hannity could answer, Trump added, "They’re playing that in honor of his ratings. He’s beating everybody"."